Panoptic Online Marketing has been working with business owners along the beautiful Connecticut coastal towns that make up the Shoreline area. It’s a joy for our client account managers to get away from the grit and hustle of NYC to spend a few days meeting with clients, prospects and colleagues in Westbrook, Old Saybrook, Madison, Clinton and Guilford. The scenery is gorgeous; farms and forests, the beaches of the Long Island Sound. And local business owners that actively help each other — and the larger community– grow and thrive through their local Chambers of Commerce.
We’ve joined two of these: the Old Saybrook Chamber of Commerce and the Shoreline Chamber of Commerce; it’s through the latter that I met Peter Sikes of Shoreline Pixels, a Google Street View Trusted Photographer. Peter has been providing 360-degree virtual tours for a variety of businesses from New Haven to New London, and we are now teaming up to round out each of our respective business’s capabilities, share leads and deliver great results for our clients!
In getting started, we decided to work with Shoreline on the redesign of its website and make sure the new site was properly optimized for both visitors (hopefully potential customers) and search engines.
The new site provides for better responsiveness to mobile devices and provides Peter with an easy way to add new Virtual Tours to his portfolio, new Testimonials from business clients who have taken advantage of his expert service, and blog/news items for stuff that doesn’t fall naturally into other categories, for example, beautiful shots of moonrise over the Madison Surf Club. We also provided him with an intake form to collect more information from potential customers who may be looking for specific types of digital imaging services.
If you run a business with a physical location — could be a shop, restaurant or bar, hotel or even your manufacturing plant — you should consider a Google Street View for your website. Let us know if you’d like us to introduce you to Peter at Shoreline Pixels.